About this Talk
Indie business club podcast co-hosts and professional copywriters Mel and Ben will give you a brief introduction to what tone of voice/verbal identity is and why it's so important to your business.
In this practical talk, you'll learn about different types of brand voice and how tone of voice isn't just for the "fun" brands. Whether you're working with clients or promoting your own services, tone of voice can help you stand out in a sea of sameness.